Why buy a cell phone if you can lease one?
It's amazing how much we can do with our cell phones, isn't it? I plan on writing a post called "things I do on my phone" very soon but I'm afraid to get started since it'll be a quite a long one.
Every time I upgraded my iPhone, I got happier. It's like a never ending cycle I'm caught in. Apple (at the very least) expects you to replace your phone every other year. I'm certain other phone manufacturers want you would swap phones often as well. When we replace our phones industry benefits in many ways. More stuff newer phones can do means more services, apps, upgrades, and bundles are available and sometimes necessary for purchase in addition to revenue made from the selling of new phones.
The word on the street is that an investment company is knocking on the doors of carriers to partner with them so we can have an option to lease our cell phones for $20 to $30 per month and get a new one every 12 months.
So here is how it really works. Carriers collect enough money from the lesees in 12 months to recover lost value of a new phone then at the end of the term (when we return it to them) they sell it and recover the rest. So they win by gaining new breed of clients who wants to change their phones frequently and not deal with old phones sitting inside drawers.
Attractive proposal? If you had the choice which would you choose?
Burak Sarac on
Thursday, February 2, 2012 at 12:11AM
Apple,
Cell Phone,
iPhone | in
New Technology 

Reader Comments (1)
wow... amazing